Skagenfood user journey
Silver bullet solution needed to be clearly conveyed

User Journeymap on MarTech CMS SaaS platform
Display complexity and usage of current solution was mapped
with a focus on visualizing opportunity roadmap
 
User Journey map on Mealplanning solution
Display data points and etnographic flow
with a focus on opportunities

User Journeymap on Crowd delivery service
Display duality of both sides of a system
consumer ( order giver ) to carrier flow ( order taker ) and back

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